Strategic Overview
Summary
Business Model
Summary
Marketing Plan
Summary
Operations
Summary
Financials
Summary
Content
Model for Education
Summary
Model for Entrepreneurs
Summary
Model for Content Marketers
Summary
Content
Content
Content
Content
User Groups
Summary
Unique Technologies
Summary
Content
User Groups
Summary
Unique Technologies
Summary
Content
Authors
Summary
Instructors
Summary
Students
Summary
Advertisers
Summary
Activities:
Value Proposition:
Content
Content
Content
Content
Content
Content
Mission
To leverage digital technologies to enable content free of limitations inherited from print and other media.
Vision
The perfect expression and consumption of complex ideas.
Our mission is to leverage digital technologies to enable content free of limitations inherited from print and other media.
Three specific ways:
Disrupt Linearity of Content
Summary
Publishing Innovations
Summary
Communication and Connection Between Users
Summary
Our vision is the perfect expression and consumption of complex ideas.
Perhaps that sounds lofty and vague, but isn't the sort of the point of a vision statement? To provide a high bar that acts as a driving force for the company. I will explain what some of my ideas for the definition of "perfect" in that statement though.
First, I would like to note that this statement does lock down some particulars of the current operation though. The statement "complex ideas" means we'll be focusing on substantial content as opposed to Twitter's focus on micro content. The part about "expression and consumption" relates to us providing a platform with at least two user groups: authors and readers.
Why is it that we start with outlining and then try to fit that outline to a "line" of content? Wouldn't it make more sense to keep the outline and build content around that? And while we're at it, wouldn't it be useful if parts of our outline could connect to multiple places in our outline rather than just one?
Conceptual Zoom
Hierarchy of thoughts
Multiple Inheritance
"Choose your own adventure"
Content
Live Publishing
Like Git!
Collaborative Editing
Like Google Docs!
Content
Social Note-Taking
Really only just starting this.
Title
Summary
Content
Content
Content
Content
Content
Content